Facebook Jumps Into Profile QR Codes

Facebook Jumps Into Profile QR Codes

ARRRRGH! Why won’t QR codes just die so the people who said they were dead in 2012 can hold their heads up high again? Just kidding! Fools should not be suffered, especially in business. The old “quick and the dead” thing. We focus on the quick and our friends at Facebook are, for whatever you may think of them, quick! So say their new use of QR codes for people’s personal profiles.

So, the digital powerhouse has integrated QR codes into its mobile app. It’s doubtful there will be any articles tearing this down as a failure or bad choices. In fact, HackerSpace has a must read article on what’s up with Facebook’s QR codes.

The article, “Facebook Integrates QR Codes for Profiles,” by aniruddh, covers it quick and simply:

I was experimenting with facebook app & trying to figure it out, exactly how it works ( opt in & enable “Nearby Friends” notification in app setting, turn on location in phone & app, re-install Facebook app too) but me and my friend, nether able to get any notifications for “Nearby Friends.” I guess not rolled out in our accounts yet.

During that time, I was able to find out a very good thing for Facebook Fanatics (I’m one of them 🙂 ). I’m able to find QR code in the app which enables you to redirect to the timeline and then easy to add friends into your facebook account. Facebook provide built-in QR code and a Reader to add friends quickly. You can flash your QR code to your friends, then your friends can scan the code & add you in their account and vise verse. QR code contains the link “http://facebook.com/qr?id=your facebook id number” which is very useful to track how many of your facebook contacts added via QR code. QR code already available for Facebook Pages but now also available to Facebook Profiles but limited to Mobile Apps. Not yet available to facebook website & mobile site.

Of course, as the article points out, any QR reader will work with the codes. The payoff for scanning the code, as that is an important factor for success, it that it redirects you to the “profile timeline & then able to ‘add as a friend’ directly via App interface.” You can also copy the QR code image and use it for your business cards and websites.

Oddly, some nay-sayers don’t understand using a QR code on a digital device. They say bump technology is a better way to trade contact information or NFC is the preferred method. So, what do you see at out in the world? Are people bumping mobile devices? Are they using NFC? Sure, maybe in the future, but right now, today, you see people scanning QR codes.

The article writer also lists a handy way to find the Facebook app:

To find your code in Android and iOS: go to Facebook App > tap on drawer (three grey or blue horizontal lines) besides globe symbol > tap on “Friends” section> Your QR Code

Maybe Facebook is using zombie QR codes, back from the dead? HA!

Image ©GL Stock Images

Speider Schneider has created products and marketing material for Warner Bros., Disney/Pixar, Harley-Davidson, ESPN, Nickelodeon, Cartoon Network, Mattel, DC and Marvel Comics and writes for global blogs on business practices, ethics, technology, QR codes and Augmented Reality.

2 Comments

  1. The only two types of people who do not like QR Codes are:
    (i) The poor people who have used one and have been taken on a poor journey or to a non mobile friendly site.
    (ii) Creatives & designers who have no imagination and create very poor experiences for the qr code viewers.
    If they only understood how amazing qr technology is, the ability to take someone from a hard copy incentive to to a digital conversion path in seconds is phenomenal…
    It is mainly because people are relying on their web developer to create the journey instead of marketeers.
    I would not trust touching my phone against anothers as I would be paranoid what other info I would be transferring.
    Don’t get down on QR codes they are just a conduit to information; it is the lack of creativity that is giving them a bad name.

  2. Matteo Monti 6 years ago

    I’ve just checked my Facebook app on Iphone5 running ios7 , Italian version, and cannot see the QR feature. Which app version are you running?

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