Punch Up Your Promotions with QR Codes on Table Tents

Table tents are such cute little things and they’re super useful, too. They are wonderful for telling visitors about new promotions, deals, events, sales, specials and a whole lot more. What’s even better than a table tent is a table tent adorned with a QR code. They take table tents and turn them up to maximum effectiveness.

Table of Contents

Best practices and applications

1. Fit more info on a small space

As useful as table tents are, they do have limited space. This is where a QR code comes in extra handy. They take that limited space and make it unlimited. A Website QR Code, for example, can take guests to whatever URL you want. This opens up a world of possibilities: give your guests the opportunity to review your establishment while the excellent customer service they’ve received is fresh in their minds by putting a Google Reviews QR code onto your table tent along with a call to action (CTA) asking them to leave a review.

2. Partner with people

If you run a restaurant, there is a 100% chance someone has taken a photo of one of your dishes and posted it on social media. Tap into this free form of advertising by putting a Social Links QR Code on your table tent so visitors can scan it and instantly connect with your restaurant by choosing the social platforms they prefer from a list of all your available accounts. Ask them to tag you in their posts and enjoy that influencer lifestyle.

Table tents aren’t just for restaurants, though. Plenty of retail outlets use them at their checkout counters. Put a tent with a Social Links QR Code by your check out and get yourself some new followers.

3. Get techy

If you have an app to promote to your customers, table tents are a helpful way to do that. Place them around your establishment with a CTA asking visitors to scan them and download your app. The best part is that it doesn’t matter if visitors use an iPhone or an Android to scan the code because it will detect the operating system and take them to the appropriate app store. That’s one smart little code!

4. Track your marketing prowess

A key feature of dynamic QR codes is their tracking information that consists of when, where and how many times they were scanned in a day (including how many of those scans were new). If that’s not enough, they also tell you what type of device and operating system was used to scan them each time.

If you have a team, download all this real-time information into a report to share with them and then brainstorm ways you can use this data to help you increase scans. They’re a marketer’s dream come true!

QR Codes on Table Tents: The Benefits

We’re all familiar with table tents, those little triangular up-sellers that sit on tables and provide visitors with more information (and maybe try to get them to buy more). Think of them as miniature billboards.

When done right, they can help you:

– Increase brand awareness.
– Send traffic to your event booth.
– Promote your exclusive offers.
– Initiate networking opportunities for you.
– Enhance your menus.
– Facilitate easy access to your products and services.

Together, table tents and QR codes make a superb promotional pair.”

How to generate a QR Code on Table Tents

1. Register for a 14-day free trial with uQR.me and choose the type of QR code you want on your table tents.

2. Enter the necessary information for that QR code type.

vcard QR code

3. Customize your QR code by editing the short URLand creating a template for it. Add your name, logo and colors.

QR code insights image

4. Download your QR code in the file format you need. (We can help you choose the right one.)

Scan QR code

5. Integrate your newly-created QR code into your table tent design.

Mobile page QR Code

6. Watch the magic happen.

These are dynamic QR codes, remember. That means you can change them on the back end any time you want without having to reprint them. Just edit and go!

Ready to jump level?

Turn your table tents into an interactive marketing tool

Table Tent QR Codes and the Art of Doing it Right

There are a few rules (more like guidelines, really) about using QR codes that will make them even more effective than they already are.
Mobile page QR Code
Okay, not a whole manual. Technically it’s just a CTA (call to action), but they’re really important to include. That’s because a CTA will prompt more people to scan your code. They’re a way to tell visitors exactly what they’ll find on the “other end” of the code. “Scan me for a fantastic deal” is better than saying nothing. So, make it creative!
To make sure folks know your QR code is something they want to scan, we suggest putting a logo in it. This will connect it to your brand and instill trust in people to go ahead and scan the code. They love your brand, so why wouldn’t they scan something with your logo on it, right?
Sometimes using a familiar design is good, especially for recurring promotions. If you ever want to recycle a QR code design, the good news is that we go ahead and save your perfect little designs as a template so you always have them at your fingertips. Use them on as many codes as you like without having to struggle to recreate their look.
Those short URLs that uQR.me gives to all of your QR codes are super useful for branding purposes because you can edit them to read whatever you like. They get even better, though, because you can use these short URLs even without the codes. That means they are ideal for digital promotion. Click them and they lead to the same place as when you scan the code.

For even more of a branding experience, we suggest using the white label masking option. This makes it seem like the code and URL all come from your own website. uQR.me isn’t even mentioned (but we do keep hosting everything, so don’t worry). It’s supercharged branding.

You want to make sure your QR code works before you go ahead and print it. That means you have to test it. We suggest testing it with a variety of devices to make sure it’s scannable. To be extra sure, we help you with the testing process by analyzing your code after each step you take when customizing it to make sure it’s readable. (But, there is no substitute for testing.)

A couple of rules of thumb to keep in mind:

– The smallest size you should print them is 3 x 3 cm (1 x 1 in).
– Codes require good contrast with a darker foreground and a lighter background.

Our automated system will walk you through the whole process, so you’ll be in good hands.

Table Tents Take Promotion to the Next Level

Restaurants and table tents go hand in hand. While you have visitors’ attention, why not get them to download your PDF menu with a Menu QR Code? That way they’ll always have it and if they’re feeling famished at home, they can see your menu and place an order for pick-up or delivery.

Our Menu QR Code can hold up to 10 menus in PDF or other image formats, so upload all your specialty menus. Update them as often as you need to.
Showcase how your creative consulting has helped your clients by turning a specially designed mobile page into a case study with text, illustrations and videos and link the whole thing to a Mobile Page QR Code. We host the mobile page and we’ve made it extremely easy to edit. You don’t need any coding knowledge.

Take your table tents to conferences and events and leave one in your lobby on the coffee table. Change the case study your code links to every once in a while to keep things fresh.
Table tents don’t necessarily need to be for business. Tech up your wedding with some table tents that feature a YouTube QR Code leading to a video montage of the happy couple. Guest can reminisce about the burgeoning love story and they’ll be talking about this unique feature of your nuptials for years to come.
Most companies attend at least one networking event per year and have a booth with all their available information. The key is getting visitors to absorb that information. Things like posters, brochures and handouts are great for distributing information, but don’t overlook the humble little table tent. Have your staff’s vCards connected to vCard QR Codes so visitors can instantly put their contact information into their phones.
Collecting feedback is crucial for seeing what you’re doing right and fixing what isn’t going so well. You can help this by putting table tents around your store with a CTA asking visitors to leave a review along with a Google Reviews QR Code. If you focus more on social media reviews, use a Social Links QR Code to steer guests to your social media accounts for feedback. And, if Yelp is where you get most of your interaction, a Website QR Code can link straight to your Yelp page.
“Collecting feedback is crucial for seeing what you’re doing right and fixing what isn’t going so well. You can help this by putting table tents around your store with a CTA asking visitors to leave a review along with a Google Reviews QR Code. If you focus more on social media reviews, use a Social Links QR Code to steer guests to your social media accounts for feedback. And, if Yelp is where you get most of your interaction, a Website QR Code can link straight to your Yelp page.

To head off potentially negative reviews before they go live, provide guests with a way to contact you directly so you can deal with any issues that pop up right away. A WhatsApp QR Code is ideal for this. Guests scan it and it opens WhatsApp on their phones with your business as the message recipient. You can even have a pre-written hello message ready to start the conversation. All they need to do is type out their message and hit send. You’ll be able to handle any issue that comes up before they take to a review site to air their grievances. To head off potentially negative reviews before they go live, provide guests with a way to contact you directly so you can deal with any issues that pop up right away. A WhatsApp QR Code is ideal for this. Guests scan it and it opens WhatsApp on their phones with your business as the message recipient. You can even have a pre-written hello message ready to start the conversation. All they need to do is type out their message and hit send. You’ll be able to handle any issue that comes up before they take to a review site to air their grievances.
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– the uQR.me crew